Joanne Theodoulou
General Counsel
Simply Business

Joanne is the General Counsel and Company Secretary of Simply Business, the UK’s largest business insurance provider. From harnessing the power of data and technology to its focus on customer experience and people engagement, Simply Business is intent on creating something better for small businesses and the self-employed.

Joanne was the former General Counsel of NetOTC, a start up in the financial services sector. Prior to that she trained and spent many years at Linklaters, specialising in derivatives and structured financial products before moving on to build and lead the London legal team at Spanish bank, BBVA. Regulation, compliance and governance have all been part of her remit.

Joanne sits on the Council of Management of Mind, the UK's leading mental health charity. Mind provides advice and support for anyone experiencing a mental health problem - campaigning to improve services, raise awareness and promote understanding. Joanne brings to her board role a compassionate understanding based on experience, and with it the vital message of hope.